Newsletter Archive | Sep 7, 2011
Web visitors. We all want them, but how do you get them to your website? Here’s a summary of 4 cost-free tips that can help your business be found on the internet. The full article appears in the Blog section of our website.
1. Use the right keywords to get the right traffic
One of the most important facets of generating qualified traffic (web visitors who are truly interested in what you are selling) is having the right keywords throughout your website. Your Keywords should appear in 4 critical places:
Most leading Content Management Systems (CMS) help make it easier for you to ensure your keywords appear in these 4 areas. One of the blog posts on our website (Subject- Landing Pages) contains lots of info about choosing appropriate keywords/phrases, so we won't repeat that here.
2. Start a blog
Having a blog on your website offers some great advantages:
Creating blogs is not as onerous as most people think.
3. Get links to your site
The most challenging aspect of increasing traffic to your website is getting other websites to link back to your website, and ideally, websites that rank high in search engine results.This tells search engines “hey, this website must be important if it’s on all these other high ranking websites”. How might you do this?
4. Take advantage of social media
Take advantage of Facebook and Twitter. Having a social media plan of attack is vital to making this step a success. The more content you post on the internet and the more tools you use to publish that content, the more likely you are going to be found when people go looking . For a great example, do a quick Google search for our company, Webbuilders Group. You will see not only our main website, but many of our social media publications, including Blog postings, our Facebook page, our Twitter page and our LinkedIn page.
Conclusion
Check out our website for the full Blog on this topic and for other interesting articles about acheiving better results from the internet.